Sarah Mitchell

Sarah Mitchell, chief executive
Chief executive

Sarah Mitchell joined Cycling UK as chief executive in October 2020.

Sarah, who has more than 15 years’ experience working in the charity sector, is also a visiting lecturer at the Centre for Charity Effectiveness, Bayes Business School in the City of London. Her book Charity Leadership: Management, Evolution and Change was published by Routledge in 2021.

Sarah is vice chair of the Nationwide Foundation, a grant-making trust, and was previously chief executive at Heart of the City, which advises on responsible business. She is also the former chief executive of Carers Network and head of housing at Crisis, the national charity for homeless people.

Originally from Derbyshire, Sarah trained as an accountant and describes herself as an ‘everyday cyclist’ who commuted daily on her bike through London.

Sarah joined Cycling UK at a time described by then Prime Minister Boris Johnson as a “golden age of cycling” and is keen to see the levels of everyday cycling witnessed during the Covid-19 crisis continue after the pandemic.

I’m a huge advocate of cycling, not only for all the health benefits it brings, but also for the pleasure it can bring to everyone’s lives

Sarah Mitchell, Cycling UK chief executive

Sarah said: “I’m a huge advocate of cycling, not only for all the health benefits it brings, but also for the pleasure it can bring to everyone’s lives.

“Cycling UK is a thriving organisation with a passionate and enthusiastic membership and together I know we can make lasting change to ensure the UK becomes a true cycling nation where riding is not only encouraged, but enjoyable and safe.”