Promote your group with Cycling UK

Promote your group with Cycling UK

Where to find Cycling UK logos, order marketing materials, ideas for using social media, and much more on how to promote your group through Cycling UK.

How to promote your ride or event with Cycling UK

For ideas on how to use social media such as Twitter and Facebook, to email reminders, to getting listed in our UK Events Guide and in Cycle magazine or our weekly e-newsletter CycleClips, our useful guide (below) will tell you everything you need to know to get publicity for your ride or event.

By joining Cycling UK, you can even claim your very own publicity page for your group on our own website and reach our 100,000 monthly unique visitors! 

Marketing materials

Logos and branding

We are very proud of our branding as Cycling UK. All our Member Groups and Affiliate Groups are welcome to use our logos to customise their websites, social media and kit to help spread the word about who we are and what we do. All we ask is that you respect our brand guidelines and do not alter or stretch the logo in anyway.

Welsh bilingual logos are available on request.

The brand guidelines also set out which fonts to use: Karla Regular, which can be downloaded free from Google, and ITC Franklin Gothic BT Book, which is available in Word. Please note the FF Cocon Pro bold font specified in the guidelines is not currently available, but the guidelines give alternatives.

Posters

Please find below an editable PDF poster you can download and customise with your own group's details. This could be displayed in local bike shops, coffee shops or on community notice boards to let everyone know about any events or rides you've got planned.

The poster contains an editable box at the bottom in which you can insert your own wording and then print off on your own printer or locally in colour. Just save the poster first, then edit to suit your own group by clicking in the box and typing in your own wording. It is A3 size, but can be printed at A3 or A4 size.

Cycling UK marketing materials pack

On request we supply a basic pack of Cycling UK marketing materials, consisting of:

  • Group postcards, which outline all the benefits of Cycling UK membership and have a box for your own group's details.
  • Group cycling business cards, which are easy to carry with you on a ride and are blank on the reverse, so you can put your own details on them.
  • Cycling UK Membership flyers to promote Cycling UK to attract new members.
  • Cycling UK pens
  • Canvas tote bags with Cycling UK logo
  • Cycling UK stickers
  • Flags 

To order a marketing pack, please fill in this online form for event resources. The questions there will give us an idea of what to send you. 

Depending on the nature of your event we may also be able to supply additional materials e.g. campaign leaflets, large flags or banners. These materials will need to be requested in the 'other information' box. Please note that we cannot guarantee availability. 

Paid-for advertising

As a charity ourselves, Cycling UK is unfortunately not able to promote non-Cycling UK events or rides for free. However, we can help you to reach our 65,000+ members and supporters with reasonably priced adverts in Cycle magazine. Contact Jack Watts at James Pembroke Media (JPM) for more details and a media pack, or phone 0203 859 7099.

Alternatively, please contact our Communications Team to request a notice in our weekly CycleClips e-newsletter. The Communications Team reserve the right to refuse requests.