Nowadays most people know how important it is to encourage active lifestyles rather than heap precious resources on treating disease caused by inactivity. The NHS has a vital role here - not just as a health provider, but as a huge employer.
Cyclists
Cyclists

Arguably, the NHS has the strongest motivation of all to promote physical activity for the sake of public health and public resources. Our briefing on promoting cycling in the health sector provides a check-list for providers on how to become a cycle-friendly employer, and how (and why) to encourage people in their care to take up the activity.