Running Cycle Campaign Groups

You have successfully established a group ... now what? This article contains advice on how to keep the energy high and the members coming back meeting after meeting.

Once you have had your first meeting, and hopefully had some interested people turn up, you need to concentrate on maintaining numbers and enthusiasm.

From your meeting you should have an idea of what sort of cyclists have expressed an interest - are they commuters, Sunday racers, mountain bikers or interested in road safety?

The dynamic that your group has attracted will influence what sort of activities you should be organising. You may find that weekly rides will bring more people into your group, or you may find it a distraction from your core campaigning objectives - or maybe you have the resources and capacity to do both.


By dividing up the roles of the group, it enables you to assign particular activities to individual members thus sharing the workload and also utilising all their skills.
Having members confers many benefits on a group, including income from subscriptions and the credibility which accompanies a constituency of supporters.
Losing up to one third of members per year is common with membership organisations. Here are a few tips to how you can keep turnover low:
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